It was part of the Axfood Christmas Campaign.
Axfood AB is one of Sweden's leading grocery companies and the second largest in the market. I created a Christmas card dedicated to all the company’s employees, recognizing their hard work during the busiest time of the year, which often goes unnoticed.
Axfood AB is one of Sweden's leading grocery companies and the second largest in the market. I created a Christmas card dedicated to all the company’s employees, recognizing their hard work during the busiest time of the year, which often goes unnoticed.
Created entirely by me: concept, illustration, animation, editing, and exporting.
The video was used on Axfood’s intranet, PLAYipp screens, and social media.
The video was used on Axfood’s intranet, PLAYipp screens, and social media.
Tools used:
Adobe Illustrator – illustration
Adobe After Effects – animation